Blue Group

1-to-1 Database Marketing Solutions

A coalition of BlueVenn and Blue Sheep, providing database marketing, analytics, customer insight and multi-channel campaign management software solutions for 400+ clients worldwide


BlueVenn is a leading Customer Data Platform vendor, offering multi-channel campaign management, Single Customer View and real-time, personalized customer journey orchestration.

BlueVenn has headquarters in the US and the UK, and serve clients across 15 countries. 

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Blue Sheep lead the way in revolutionary customer insight and data analysis services, enabling organizations to put trustworthy customer data at the heart of all their marketing strategies.

Blue Sheep serve hundreds of clients across the UK from its headquarters in Cheltenham, UK.

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Who are we?

Through the union of BlueVenn and Blue Sheep, Blue Group boast unrivalled experience and understanding of data, to deliver world class Single Customer View databases and multi-channel marketing and analytics technologies. We empower marketers to run more effective campaigns, understand their customers better and create perfectly targeted, 1-to-1 marketing programs.

Blue Group Inc.

Marketing Solutions & Services

We deliver database marketing software, solutions and services that deliver perfectly targeted marketing.

Customer Data Platforms

The BlueVenn Customer Data Platform ingests all your online and offline data sources into a unified, persistent view, made visible to all the marketing channels.

Customer Insight Reports

Maximize the efficiency of your marketing spend by revealing prospects and customers most valuable to your business. Highlight inefficiencies, compliance issues and where to focus your budget.

Single Customer View

Collect data from disparate online and offline data sources, matching and merging it to form an accurate ‘golden record’ for each customer. This provides a foundation of intelligence for the holistic treatment of customers across channels.

Customer Journey Orchestration

Use the BlueVenn Customer Data Platform to analyze data, manage campaigns and build omnichannel customer journeys. Alternatively, integrate Alterian for creating and executing multi-wave, multichannel campaigns.

Marketing Automation

Plan and execute multichannel customer experiences with BlueVenn’s journey optimization software. Give customers a relevant, personalized experience using built-in analytics, segmentation, and campaign workflow tools.

Data Quality Improvements

Cleanse, enrich and optimize your customer data to for compliance with data laws, to improve the integrity of your data and ensure your marketing campaigns deliver the best possible results.

Marketing Services

Combine new data marketing capabilities with our strategic consultancy, planning and support services. Get help transforming the skills, knowledge and proficiency of your marketing team.

Analysis and Data Support

Blue Sheep can assist with a variety of requests, ranging from competitor analysis and intelligence projects, to information for media outlets, agency services for mailing houses, and much more.


Get in touch

If you’d like to contact us about any of our products and solutions, you can fill out the contact form here.

BlueVenn UK

One Redcliff Street,
Bristol, BS1 6NP UK
+44 (0)117 943 5800
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BlueVenn US

745 Atlantic Ave,
Boston, MA 02111
+1 617 207 8685
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Blue Sheep

The Quadrangle, Imperial Square,
Cheltenham, GL50 1PZ UK
+44 (0)1242 545340
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